Turning Water into a Competitive Advantage

Surviving in business requires every company to compete but being competitive isn’t only about launching new products. By taking a closer look at your operations and taking nothing for granted, any company in any industry can strategically seize a competitive edge. This paper explores one approach for many manufacturing companies to achieve a competitive advantage through an ingredient that most have in common - water. Topics covered in this whitepaper are:

• How market share, market size or margin on sale can affect business growth
• The impact water has on production costs
• Steps to making industrial water a competitive advantage
• How initial capital costs might not be the best measure of long term value